Bologna Marathon and Joma, the spanish Sport brand present in more than 120 countries, have signed a multi-year collaboration agreement which will begin with the Event scheduled for Sunday 3 March 2024.
The scheduled races are the Bologna Marathon with its 42,195 km, the "30 Km dei Portici", dedicated to one of the most characteristic and important symbols of the city and the XX edition of the UnipolMove Run Tune Up, the historic half of Bologna.
Joma, already a technical sponsor of some of the most important sporting events in the country, as well as of the Italian Athletics Federation, joins the Bologna Marathon as an official technical sponsor, bringing with it a rich tradition of excellence and innovation in the field of technical clothing and running shoes. The partnership promises to elevate the participant experience and offer world-class support for athletes preparing for this extraordinary challenge.
“Bologna Marathon 2024 is thrilled to welcome Joma as a technical partner,” says Teresa Lopilato, President of Bologna Sport Marathon. "Joma's passion for the sport and subsequent commitment to quality are reflected in our values. We share a common vision of promoting sport and physical activity, and we are excited to work together to ensure an unforgettable experience at all participants."
“There is great enthusiasm for this new partnership: we can't wait to best support the participants and staff at all the races on March 3rd. We want to be present and offer runners a unique experience through the quality of our products. Bologna has always been a point of reference for sport and running, it will be a pleasure to face this new challenge together" is the comment of Mirko Annibale, Joma Italia Manager.
"We are happy that Joma has chosen the Bologna Marathon, one of the national running events with the greatest growth potential, considering that in two editions it has already become one of the most attended in Italy" adds Fabio Cavallari, Head of Communications and Marketing.
The organizers of the Bologna Marathon and the Joma team are already at work and can't wait to share all the details with the runners who will participate in the 2024 edition, to whom this exciting collaboration is dedicated.
BOLOGNA SPORT MARATHON SSD a r.l.
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